Oreoluwa Atinmo

Oreoluwa Atinmo

Marketing Director, GBfoods Nigeria

Oreoluwa Atinmo is a visionary marketing leader known for building iconic brands and driving transformational growth across industries. She currently serves as Marketing Director for GBfoods Nigeria, where she leads a diverse portfolio of category-defining brands spanning culinary, condiments, and meal solutions.

Before assuming this role, Oreoluwa served as Regional Category Manager for GBfoods Africa, where she shaped the strategic vision, innovation pipeline, and profitability of the taste enhancers category across 24 African markets — including Nigeria, Ghana, West and Central Africa, Algeria, and Madagascar. Her career journey also spans Shell Nigeria and Heineken, where she made history as Heineken Nigeria’s first female Automation Engineer before transitioning into brand management — merging technical mastery with commercial insight.

In 2025, Oreoluwa made history again, leading one of Africa’s most ambitious brand campaigns — the Gino World Jollof Festival, which earned Guinness World Record recognition for the Largest Pot of Jollof Rice ever cooked. The record-breaking campaign redefined how marketing connects culture, community, and commerce, turning a culinary moment into a movement that celebrated African pride and innovation on a global stage.

A First-Class graduate in Electrical and Electronic Engineering from the University of Nottingham, she also holds a Master’s in Petroleum Engineering from Imperial College London. In 2023, she completed her Global Executive MBA at IE Business School, Madrid, graduating as Valedictorian, and further strengthened her leadership credentials through the Future Leaders Program at Esade Business School, Barcelona.

Beyond her corporate role, Oreoluwa is deeply passionate about nation-building and women’s empowerment. As an active member of the WIMBIZ network, she continues to champion excellence, innovation, and inclusion — inspiring a new generation of African leaders to build with purpose and impact. She is happily married with two children