Executive Head, General Entertainment Channels, MultiChoice Group
LEADING FROM THE INSIDE OUT: BALANCING AMBITION, VULNERABILITY & PURPOSE
Dr. Busola Tejumola is a visionary content strategist and media executive with over 17 years of experience across the media and IT industries. Recently elevated to the role of Executive Head, General Entertainment Channels, MultiChoice Group, she previously served as Executive Head, Content and Channels, West Africa, where for over four years she led the creative and strategic direction of Africa Magic’s seven Nigerian channels and Akwaaba Magic’s two Ghanaian channels on DStv and GOtv.
A driving force behind some of Africa’s most successful entertainment properties, Dr. Tejumola has overseen acclaimed productions including Big Brother Naija, Nigerian Idols and the Africa Magic Viewers’ Choice Awards (AMVCAs), both of which have boosted audience engagement, subscriber growth, and advertising revenue across the continent. She also spearheaded the refresh of Africa Magic’s content slate, fostering new opportunities for African storytellers, producers, and on-screen talent.
Recognized among the 100 Most Influential People of African Descent (MIPAD) in 2021 and listed by Forbes Afrique among the Top 50 Women in Management in Africa, Dr. Tejumola holds a Ph.D. in Management Information Systems and Computing from Brunel University, London, and a Master’s degree in Management Information Systems from the University of Surrey.
In 2023, she was elected a distinguished member of the International Academy of Television Arts & Sciences, solidifying her influence in global television programming.
Beyond her professional achievements, Dr. Tejumola is passionate about empowering women and youth across Africa. Through the MultiChoice Women’s Forum and various mentorship initiatives, she champions leadership development, skills advancement, and inclusion in the creative and technology sectors.
Dr. Busola Tejumola continues to redefine African storytelling on the global stage, championing creativity, innovation, and cultural authenticity.